The idea of selling your book can be incredible daunting. These days, authors who are published traditionally (i.e. through a regular publisher) are expected to put in their social media hours when it comes to marketing their books. You even hear tales of literary agents and publishers prioritizing writers who come with an audience built in - famous Twitter people; YouTube stars. And you can't blame them. It's a tough market out there, and they are running a business. So how can authors, aspiring or published, keep up?
Self-published authors often have even bigger obstacles when it comes to selling their books. Unless they purchase a very pricey package from a self-publishing service, they are often left with the task of marketing their books themselves. And how do you get the public to buy a book without the power of a large publishing company behind you?
I hope to help answer some of these questions in the coming weeks, as well as provide some practical advice for authors who are brand new at self-promotion, or who just need a little extra help figuring out how to finally use that Twitter account that's been collecting dust. (No, social media is not just for pictures of your meals, and yes, it can be incredibly fun and engaging for your readers.)
In the meantime, if you have any questions or suggestions for things you'd like me to cover, give me a shout or leave a comment below.